BW Offshore Puts a Human Face on Offshore Wind Power

BW Offshore Embraces Human Tone in Offshore Wind Power



Offshore wind power company BW Offshore is putting a human touch on its operations, in a bid to make the industry more accessible and appealing to a wider audience.

The company has launched a new campaign called "Offshore Wind Power with a Human Tone," which aims to showcase the people behind the technology and the positive impact that offshore wind can have on communities.

"We want to show that offshore wind power is not just about turbines and cables," said BW Offshore CEO Anders Onarheim. "It's about people, jobs, and a cleaner future."

The campaign features stories from employees and community members who have been touched by offshore wind power. One story highlights the work of a local fisherman who has been able to continue his livelihood thanks to the offshore wind industry. Another story tells the tale of a young woman who found her passion for engineering after working on an offshore wind project.

"We hope that this campaign will help to dispel some of the myths about offshore wind power and show people the real human stories behind the technology," said Onarheim.

The campaign is being launched at a time when the offshore wind industry is growing rapidly. The global market for offshore wind is expected to reach $1.1 trillion by 2030, and the United States is expected to be a major player in this growth.

BW Offshore is well-positioned to capitalize on this growth. The company has a long track record in the offshore oil and gas industry, and it is now expanding its expertise into offshore wind power.

"We believe that offshore wind power is the future of energy," said Onarheim. "And we're committed to playing a leading role in this growing industry."

Other key points to include in the article:

  • BW Offshore is a Norwegian offshore oil and gas company that is expanding into offshore wind power.
  • The company has launched a new campaign called "Offshore Wind Power with a Human Tone," which aims to showcase the people behind the technology and the positive impact that offshore wind can have on communities.
  • The campaign features stories from employees and community members who have been touched by offshore wind power.
  • The global market for offshore wind is expected to reach $1.1 trillion by 2030, and the United States is expected to be a major player in this growth.
  • BW Offshore is well-positioned to capitalize on this growth, thanks to its long track record in the offshore oil and gas industry.

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